Nielsen Streaming Accounted For More Than One Third Of Tv Viewing In Broadcast viewership up 8% from July and nearly 12% YOY NBC notched top 19 broadcast telecasts in August, while MSNBC owned the top 11 cable telecasts due to the DNC Peacock viewership increased 39% Streaming services had a banner month in July, capturing 414% of all TV viewing, according to a new Nielsen report by the fact that the Olympics accounted for the top five, and seven of
Nielsen Streaming Accounted For More Than One Third Of Tv Viewing In According to Nielsen, for July 2024, TV streaming platforms, the highest of any measurement week to date Also, during the week, the ten most streamed programs all generated over one billion According to the Nielsen Gauge, YouTube accounted for 106 percent of viewing on connected TV devices in August, compared to 79 percent for Netflix, and 31 percent for Prime Video (everyone else The Netflix original film “The Union” was the third viewing window, per Nielsen — a feat, as movies are disadvantaged on the Nielsen Streaming Top 10, having shorter running times than The series racked up more than 13B minutes viewed from July 15 to 21, marking its highest weekly total and putting it at No 1 among streaming titles for the interval - the first time it has
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