This Chart Depicts Social Media Usage Across Generations Social Media

This Chart Depicts Social Media Usage Across Generations Social Media 45% of gen z use social media to find entertaining content. conversely, 27% of the baby boomers are online because their friends are also on different social platforms. another fundamental factor among gen z is the rising popularity of graphical images. it indicates that 39% are keen to share photos with their friends and families. Whatsapp: 1.6 billion. instagram: 1 billion. twitter: 330 million. even more striking is what happens in a social media minute: 41.6 million messages sent over facebook messenger and whatsapp. 347,222 people are scrolling instagram. 87,500 people posting to twitter. 4.5 million videos on being watched.

Visualizing The Social Media Use Of Each Generation Key user stats. as of 2024, there are approximately 5.16 billion active social media users worldwide, which is around 59.3% of the global population. facebook remains the largest social media platform, with over 3.15 billion monthly active users. is the second largest social media platform, with over 2.5 billion active users. Baby boomers are relatively united in their approach to social media, with many in the age group sticking solely to facebook. according to statista, 83% of over 65s in the uk use facebook. the next most popular comparable platform, twitter, is used by just 4% of the age group. meanwhile, the messaging app whatsapp is used by 28% of over 65s. Social media usage by generation. not all consumers are the same. that's why insight into behavior and purchase preferences are so important to brands. on social media, this is more true than ever as new users sign up every day, and social media shifts again. get our simple summary of the ways in which people use social media across different. Key question: how do social media habits differ across generations in 2023 and beyond? e mail chart download key stat: we predict that gen z will see the fastest rate of social network user growth—nearly a 4% compound annual growth rate (cagr) from 2023 to 2027—while other generations will either increase more slowly or decrease.